Date
25 April 2018

GM to push Chevy as VW gains ground, Bloomberg says

General Motors Co. (GM) will step up promotions of the Chevrolet brand in China and improve the line-up of the US carmaker’s sport utility vehicles to defend its lead in the world’s largest auto market, Bloomberg News reported on Monday, citing remarks by GM China chairman Tim Lee in Shanghai last week. Chevy sales growth in China this year has lagged behind the industry’s 14 percent, while SUV deliveries have surged 45 percent, Bloomberg said, citing data from the carmaker and the China Association of Automobile Manufacturers. Though GM was the top-selling foreign automaker in China last year, Volkswagen A.G. has pulled ahead in deliveries during the first three quarters, the report said. Chevy deliveries rose 3.3 percent to 472,561 units in the country, compared with the 606,330 Buicks sold, it added.

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