26 September 2018

Dell sets sights on China hinterland, paper says

Dell Inc., the second largest personal computer vendor in China, said it will expand into small cities as the nation steps up its urbanization program, China Daily reported Wednesday, citing the company’s head of consumer electronics unit Wang Lijun. “Some brands are doing well in big cities such as Beijing, Shanghai and Guangzhou, but they do not exist in the vast inland area where 63 percent of people are living in small cities,” Wang was quoted as saying. Earlier this year, the Texas-based company said it plans to double the number of retail stores in China over the next two to three years to build a stronger presence in less-developed inland areas.

– Contact HKEJ [email protected]



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