China’s State Administration for Industry and Commerce (SAIC) said Thursday that it has ordered local authorities to investigate media reports that allege Nu Skin distributes false information and conducts illegal business in the country, Xinhua news agency reported. A spokesman for SAIC was quoted as saying that the administration will take legal measures if investigation results showed the media reports were factual. The People’s Daily on Wednesday accused the New York-listed company of lying about its business in China. It said the firm had been exaggerating its influence and creditworthiness in company brochures by passing advertisement for news reports, and organizing “brainwashing” gatherings. The newspaper also published a report on Thursday saying the company is suspected of conducting illegal multi-level marketing activities in the country. Headquartered in the United States, Nu Skin began operations in China in 2003.
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