Swedish carmaker Volvo Car Corp. said its global sales rose 4.6 percent on the year in February, boosted by its “made in Sweden” campaign, the Wall Street Journal reported Monday. Sales of the XC brand have risen more than 50 percent since the advertising campaign starring Zlatan Ibrahimovic, the international Swedish soccer player, started running, the report said. Volvo Car Corp., owned by China’s Zhejiang Geely Holding Group Co., sold 29,984 vehicles in February as stable growth in China and Sweden offset a continued decline in the United States. The Volvo XC60 was the best-selling model with 8,672 sold, followed by the V40 and V40 Cross Country. Sales in China increased 12.4 percent to 4,433 units in February, making it Volvo’s largest market, while Swedish sales rose 8.6 percent to 4,148 vehicles, the report said.
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