Lai Fung Holdings Ltd. (01125.HK) is planning to invest more than HK$100 million (US$12.89 million) in Hengqin New Zone to build the mainland’s largest electronic gaming arena, Hong Kong Economic Times reported Friday.
It will offer a venue for people to play electronic games, along the lines of a contest popularized by Tencent Holdings (00700.HK), Lai Fung executive director Chew Fook-aun was quoted as saying.
Lai Fung has tapped Major League Gaming, a leading provider of e-sport entertainment, to organize events that can be watched on line for US$9.99 each per viewer.
Details about investment, admission prices and revenue sharing are pending.
The e-gaming arena is part of Lai Fung’s initial investment of 3 billion yuan (US$480.28 million) in Hengqin, a small island in Zhuhai province, the report said.
The company is controlled by Hong Kong Tourism Board chairman Peter Lam.
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