20 February 2019
Fake rice (left) vs genuine product (right) after cooking tests. Photo: Apple Daily
Fake rice (left) vs genuine product (right) after cooking tests. Photo: Apple Daily

Low-grade rice said to be sold under guise of Thai brand

Some people living in Hong Kong’s Shau Kei Wan area have discovered that they were being sold sub-standard rice under the name of Thai brand Golden Phoenix, Apple Daily reported Monday. 

“A van comes to Yiu Tung Estate every Friday afternoon… and the people on the van claim that they are staff of some oil and grain company. They sell rice at HK$300 (US$38.6) per 25 kilograms, with the name Golden Phoenix printed on the package,” an estate resident, who gave his surname as Chan, was quoted as saying.

The offer was popular as it was HK$50 cheaper than the rice sold in the regular market; moreover, the residents also had delivery virtually at their doorstep. The service began three years ago, but recently people have found mold on the rice and some batches were also difficult to cook with a normal electric cooker, according to the report.

Some residents then went to the supermarkets and bought the rice of the same brand. When cooked, that rice was found to be normal and did not cause any problems. Thus, people came to the conclusion that the rice being sold from the van may not be genuine.

As the matter came to light, officials from Hong Kong’s Customs and Excise Department said they will look into the issue, the report said.

Legislator Wong Kwok-hing said the people on the van could be selling rice with fake brand name and misleading the public.

According to Trade Descriptions Ordinance, anyone who sell or manufacture products with fraudulent trademark could be fined up to HK$500,000 and jailed for five years, the report quoted the Customs and Excise Department as saying.

–Contact HKEJ at [email protected]


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