Although video chat tool Skype allows people to initiate video conference easily, it doesn’t meet the needs of business users who look for more advanced and better-quality service. This is where Lifesize, a division of Nasdaq-listed Logitech, comes in.
The company on Wednesday introduced in Hong Kong its cloud-based video conference solution “Lifesize Cloud” which enables high-definition (HD) video chats with up to 25 people at once and across multi-platforms, both desktop and mobile.
It runs entirely in the cloud as a “Software as a Service” (SaaS) application; there’s no need to set up other transmission hardware or hire specialists to manage the system.
Organizations that are dealing with trends like increasingly distributed workforce and bring-your-own-device (BYOD) are moving away from expensive and complex room-based systems and opting for lower-cost software- and cloud-based alternatives, the company says.
After its debut in late May in North America and Europe, “the demand for our differentiated offering of the collaboration experience has skyrocketed,” said Craig Malloy, founder and chief executive of Lifesize, without disclosing the exact sales data.
The company was established in 2003, aiming to provide video conferencing for businesses. Logitech acquired it for US$405 million in 2009, but the division remains relatively independent.
Wayne Li, the firm’s general manager for Greater China, told EJ Insight that besides large global companies like eBay and LinkedIn, government-backed organizations like China’s Border Control Department — an entity under the Ministry of Public Security — and Hong Kong’s Hospital Authority also use its solutions.
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