Over 28 million people have joined the conversation about the ice bucket challenge on Facebook, including posts, comments or likes about the popular charity drive, according to data released by the social networking website.
From the first week of June through Aug. 17, some 2.4 million videos about the campaign aimed at raising awareness of Amyotrophic lateral sclerosis (ALS) were also shared on Facebook.
The zany challenge that originated in Boston has now reached almost every country in the world. The top 10 countries in order of participation are the United States, Australia, New Zealand, Canada, Mexico, Brazil, Germany, the Philippines, Puerto Rico and India.
The top five posts from public figure participants are those from Microsoft Corp.’s Bill Gates, American actor Chris Pratt, talk show host Oprah Winfrey, actor Ben Affleck and Portuguese footballer Cristiano Ronaldo, who have joined the social media craze and dumped a bucket of ice-cold water over themselves to collect millions of dollars for the ALS Association.
However, a piece of sad news emerged as one of brilliant minds behind the successful fundraising campaign died in a diving accident last weekend, Bloomberg reported on Tuesday.
Corey Griffin, a former Bain Capital LLC manager who helped to raise more than US$100,000 for the ALS Association through the campaign, died in Massachusetts on Aug. 16, the report said.
The 27-year-old suffered two crushed vertebrae in the accident after jumping from the roof of a two-story building into Nantucket Harbor, it said.
– Contact us at [email protected]