China’s newly rich have earned a reputation for being obsessed with luxury labels, but that doesn’t mean that the people know their brands well.
At a luxury appraisal event in Beijing over the weekend, several seemingly trendy young women fumbled when questioned over high-end brands, according to Sina.com.
A lady became very angry when told by an expert that her Michael Kors handbag is genuine but not a world brand or a “luxury” label, the report said. Rather than accept the suggestion, the young lady questioned the expert about his knowledge, it said.
And the story doesn’t end there. In a surprise move, the woman is said to have removed her bra and handed it to the expert and asked him to determine if it was a “luxury” product. The expert was taken aback but regained composure quickly and did exactly what he was asked to do, according to the report.
After being informed that the bra was indeed a world brand and belongs to the “luxury” segment, the woman is said to have retrieved her undergarment and left the venue with a triumphant smirk.
In another case, a girl was told by an expert that her handbag was a knockoff. The girl insisted that it couldn’t be a fake as it was bought for her overseas by her boyfriend, but the expert did eventually convince her that she was mistaken. Realizing that she had indeed been taken for a ride, the girl is said to have hit her boyfriend with, you guessed it, the handbag.
Such cases are emblematic of the struggles that Chinese face as they grapple with new-found tastes. That said, there is no disputing the fact that mainlanders have become some of the biggest spenders abroad.
According to the Chinese International Travel Monitor report published by Hotels.com in July, the average Chinese overseas traveler spends a whopping 6,707 yuan per day while on vacation, excluding accommodation costs.
Around 15 percent of respondents said they spent 10,000 yuan a day, while two percent spent 50,000 yuan a day, according to the report. The report surveyed 3,000 Chinese tourist and 3,000 hoteliers worldwide.
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