Stephen Colbert’s debut on CBS beat his late-night rivals and more than doubled the ratings from the Late Show season premiere a year earlier, according to Nielsen data cited by the network.
The Late Show With Stephen Colbert averaged 6.6 million viewers on Tuesday, and reached 12 percent of US households who were watching television at the time, Bloomberg News reported, citing CBS.
NBC’s The Tonight Show Starring Jimmy Fallon averaged 2.9 million viewers and reached 6 percent while Jimmy Kimmel Live on ABC averaged 1.8 million viewers and reached 3 percent of households, the report said.
Colbert’s first guests included actor George Clooney and Republican presidential candidate Jeb Bush.
The comedian cracked jokes about another GOP presidential candidate, Donald Trump, while gorging on a bag of Oreos.
CBS is hoping Colbert can deliver younger viewers, a group coveted by advertisers that rarely tuned in to watch David Letterman in his later years as Late Show host, the news agency said.
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