Demand for post-graduate courses in Asia is surging, driven by young people seeking to become entrepreneurs or looking to land managerial jobs.
Multinational companies are targeting MBA graduates from Hong Kong and mainland China for their local operations, Jordi Canals, dean of Spain’s University of Navarra IESE Business School, told EJ Insight.
“In the Greater China region, many young people who have just finished college want to study for 10 more months in some Master of Science [MSc] programs and learn about international business,” he said.
Those who graduated five or six years ago apply for MBA courses to help them start their own business and become entrepreneurs, he said.
However, the market for MBA courses in the region is smaller than that for MSc programs but the trend will change gradually over the long run, he said.
IESE Business School and China Europe International Business School, a Shanghai-based graduate school, have been partners for more than 20 years.
They offer global programs for chief executives, as well as doctorate degrees.
In February, the two schools announced the World Executive MBA program, scheduled to begin in January 2016.
The classes will be taught on their campuses across five continents.
These are in Shanghai, Shenzhen, Barcelona, New York, Munich, Silicon Valley, Sao Paulo and in certain locations in India and Africa.
Canals said students in the IESE MBA program come from different parts of the world.
About 30 percent are from Asia, 40 percent from Europe and the remaining 30 percent from America.
It has five key markets in Asia — Greater China; Japan and South Korea; India; Singapore, Malaysia and Indonesia; and the Philippines.
“The Greater China region is important for us. Japan is also very strong. Many large Japanese companies have been sending young people overseas to learn business,” Canals said.
IESE provides students with practical knowledge on entrepreneurship, helping them make things happen in their company.
The school has 110 full-time and 75 part-time professors, mostly based in Barcelona.
IESE Business School is No. 7 in the world and No. 3 in Europe for MBA programs, according to the Financial Times.
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