Airbus Group will provide helicopters to Uber Technologies for the latter’s on-demand services, the European plane maker’s chief executive said on Sunday.
“It’s a pilot project, we’ll see where it goes—but it’s pretty exciting,” Tom Enders told the Wall Street Journal.
The project will launch at the Sundance Film Festival in Utah this week, he was quoted as saying in an interview.
Uber, which runs a popular smartphone app that allows people to hail vehicles for mostly local trips, recently has expanded its offerings to incorporate other forms of transportation.
The US firm first tested its UberChopper service between Manhattan and the Hamptons in 2013.
The company also has experimented with the helicopter rides for special events, such as at the Cannes Film Festival in May or the Bonnaroo Music and Arts Festival in June, the Journal noted.
The company will offer Airbus H125 and H130 helicopters for the Sundance project and has partnered with Air Resources, a Utah-based helicopter operator, according to the report.
Airbus last year established a US$150 million fund in Silicon Valley to make technology investments.
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