Twitter Inc. said on Tuesday that it will stop counting user names and media attachments such as photos and videos in its 140-character limit for messages on the microblogging platform.
The change, which will allow users to post longer tweets, will happen in the next few months, the San Francisco-based firm said.
“A few simple changes to make conversations on Twitter easier!” Chief Executive Jack Dorsey said in a tweet.
Additional changes include the ability to retweet and quote-tweet a person’s own posts, Reuters reported.
The move is part of the social networking giant’s efforts to simplify its product and attract new users.
Links currently take up to 23 characters of a tweet, limiting the commentary that users can offer when sharing articles or other content.
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