Date
8 December 2016
Mark Zuckerberg said Facebook will rely on technology to better classify misinformation. Photo: AFP
Mark Zuckerberg said Facebook will rely on technology to better classify misinformation. Photo: AFP

Zuckerberg moves to fight fake news on Facebook

Facebook’s chief executive Mark Zuckerberg has outlined measures to fight the spread of fake news on its platform.

The social networking giant plans to label certain stories as false, build tools to classify misinformation and work with fact-checking groups, the Wall Street Journal quoted Zuckerberg as saying in a post.

“We take misinformation seriously,” Zuckerberg wrote. “We know people want accurate information.”

His comments late on Friday appear to be an acknowledgment that the social network could be doing more to avoid the proliferation of false news and fake websites on its platform, the newspaper said.

Some observers said fake news on the site distorted public discourse about the US presidential election.

But two days after the election, Zuckerberg said that the notion that Facebook helped tip the election in favor of Donald Trump was “a pretty crazy idea”.

In a lengthy post last weekend, Zuckerberg said fake news on the site accounted for less than 1 percent of global content, adding that Facebook’s role isn’t to be “arbiters of truth”.

On Friday, Zuckerberg said again that misinformation is a small part of Facebook content, but stressed that it takes the problem seriously.

The first and most important step is to rely on technology to better classify misinformation and “detect what people will flag as false before they do it themselves,” Mr. Zuckerberg said.

Another step is to make it easier for users to report fake stories, he added.

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