Date
18 November 2018
Google's transparency report now has a section showing who buys US election ads on its platform and how much money is spent on political advertising. Photo: AFP
Google's transparency report now has a section showing who buys US election ads on its platform and how much money is spent on political advertising. Photo: AFP

Google provides data on US political advertising

Google said it has added a section to its twice-yearly transparency report to show who buys US election ads on its platform and how much money is spent on political advertising, Reuters reports.

The move follows similar steps from Twitter and Facebook in late June, as social media platforms face the threat of US regulation over the lack of disclosure on such spending.

The new data from Alphabet Inc.’s Google gives details on advertisers who have spent more than US$500 on political ads from May 31, 2018.

With a spend of US$629,500, the Trump Make America Great Again Committee, a fundraising organization for President Donald Trump and Vice President Mike Pence, stood as the top US political ad spender, according to the data.

Google said it will update the report every week and the public can view new ads that get uploaded or new advertisers that decide to run ads.

– Contact us at [email protected]

CG

EJI Weekly Newsletter

Please click here to unsubscribe