Date
22 September 2017
Stores at the CTF HOKO mall in Qianhai are attracting shoppers by offering them discounts. Photo: HKEJ
Stores at the CTF HOKO mall in Qianhai are attracting shoppers by offering them discounts. Photo: HKEJ

Shoppers flock to Chow Tai Fook Qianhai mall despite high prices

The CTF HOKO mall in Qianhai has drawn more visitors than expected, although the goods it sells are, in general, overpriced, with limited choices, the Hong Kong Economic Journal reported Monday.

The mall, also known as the Qianhai Chow Tai Fook Global Goods Shopping Center, was opened by Chow Tai Fook Enterprises Ltd. a month ago.

About 70,000 to 80,000 people on average visit it each day, said shopkeeper Lam Chun-keong, who owns Fun Fun Kingdom Ltd.

The grocery store prices most of its products at a level higher than in Hong Kong but sells them at a 10-20 percent discount, Lam said.

Tong Wah-fung, who operates another grocery store, said it serves 3,000-5,000 customers every weekend, with each person spending an an average of 200 yuan (US$30.60).

Sales are growing, as the store keeps offering incentives to customers, including a 10 percent discount and a buy-two-get-one-free promotion, Tong said.

The conveniently located mall will open its second phase in April, increasing total gross floor area to 12,000 square meters from 7,000, the report said.

[Chinese version中文版]

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